Most people have heard of People For the Ethical Treatment of Animals (PETA), but what do they have to do with clothing? The industry still uses many of animal products: in leather jackets and bags, woollen jumpers and rugs, feather down bedding, etc. That's why PETA also keeps people informedabout animal-friendly brands. We're very proud to be PETA-approved Vegan!

The PETA-approval doesn't just mean our brand is animal friendly. Our entire process sticks to strict criteria, to ensure it's not harmful to nature, people or animals. On PETA's website you can find a list of brands that make their clothing in a healthy and fair way, to help you make a conscious choice about what you wear. Together we're paving the way to purer fashion!